How Beardo revolutionised the men's grooming market 

Its other offerings include face-wash, soaps, face-packs

Where there's beard, there's Beardo 

Beardo is infamously known for its beard grooming offerings - beard wash and beard oils 

Here's how it started 

Ashutosh Valani and Priyank Shah discovered a 2000 crore market potential in men’s grooming and decided to start Beardo with an initial investment of ₹3 cr.

In 2020, the men’s grooming start-up was acquired by Marico, delivering a stellar exit for both, the founders and early investors in the company. 

More than 50% of its revenue comes from Tier 2 and beyond

Today, over 70% of its business comes from categories other than beard products. 

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